PRIVACY POLICY

Swedish version

Please note that for the purposes of EU data protection legislation the “data controller” is The Swatch Group (Nordic) AB.
The Swatch Group (Nordic) AB ("Swatch", "We", “Us”, “Our”) takes the security and privacy of your personal information very seriously. This policy together with our Terms of Use and, if you buy from this website, the Conditions of Sale (and any other documents referred to in them) set out the basis on which we will process any personal data obtained as a result of your use of http://eu-shop.swatch.com/se/sv (this website). All processing will be in accordance with the applicable data protection legislation for the purposes for which the information was submitted. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

Information we may collect from you

We may collect and process the following data about you:

•Information that you provide by filling in forms on this website. This includes information provided at the time of registering to use this website, subscribing to our service, posting material or requesting further services. We may also ask you for information when you enter a competition or promotion sponsored by us, and when you report a problem with this website.
•If you contact us, we may keep a record of that correspondence.
•We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
•Details of transactions you carry out through this website and of the fulfilment of your orders.
•Details of your visits to this website including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.

Use of Cookies and Spyware

We never use or install spyware on your computer, nor do we use spyware to retrieve information from your computer.

Like many websites, we use "cookies", which are files stored on your computer's hard drive by your browser. Cookies help us to identify account holders and to optimize their site experience. Most browsers accept cookies automatically but allow you to disable them. We recommend that you leave cookies "turned on" so that we can offer you a better experience on this website.

You may occasionally get Cookies from companies advertising on our behalf. We do not control these Cookies, and these Cookies are not subject to our Cookie policy.

Where we store your personal data

The data that we collect from you may be transferred to, and stored at, a location in Switzerland (server location) or another location outside the European Economic Area.

All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted using SSL technology. Where we have given you (or where you have chosen) a password which enables you to access certain parts of this website, you are responsible for keeping this password confidential.  We ask you not to share a password with anyone.

Unfortunately, the transmission of information via the Internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to this website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Uses made of the information

We use information held about you in the following ways:

•To ensure that content from this website is presented in the most effective manner for you and for your computer.
•To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
•To carry out our obligations arising from any contracts entered into between you and us.
•To allow you to participate in interactive features of our service, when you choose to do so.
•To notify you about changes to our service.
We may also use your data, or permit selected third parties to use your data, to provide you with information about goods and services which may be of interest to you and we or they may contact you about these by post or telephone.

We will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which you purchase from us.

If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please tick the relevant box situated on the form on which we collect your data (the order form).

We may share non-personal, non-individual statistics or demographic information in aggregate form with our marketing partners, advertisers or other third-parties for research purposes. In other words, we will not disclose to our marketing partners that you have purchased a specific product or that you are member of Swatch The Club. However, we may disclose to them how many customers have purchased a product or how many people are members of Swatch The Club.

Through your use of this website, we may also gather certain information about your use of the website that does not identify you individually. Generally, this information is collected through "traffic data". We collect and store such information automatically whenever you interact with this website. For example, we collect your IP address, the hostname of your computer, browser information and reference site domain name every time you visit this website. We also collect information regarding customer traffic patterns and site usage. This information does not, however, contain anything that can personally identify you; it is used to analyze and improve this website and to provide our customers with a fulfilling Internet experience.

Disclosure of your information

We may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in relevant Swedish legislation.

We may disclose your personal information to third parties:

•In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
•If The Swatch Group (Nordic) AB or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
•If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our Terms of Use or Conditions of Sale and other agreements; or to protect the rights, property, or safety of The Swatch Group (Nordic) AB, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction. 

Your rights

You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at:

The Swatch Group (Nordic) AB,
Årstaängsvägen 1A, 9tr,
P.O. Box 47325,
S-10074 Stockholm
or e-commerce@se.swatchgroup.com.

This website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Access to information

You have the right to receive information about which personal data concerning you is processed and in which manner the data is processed. You are also entitled to request rectification of your personal data.  Any information request must be made in writing to The Swatch Group (Nordic) AB, Årstaängsvägen 1A, 9tr, P.O. Box 47325, S-10074 Stockholm or e-commerce@se.swatchgroup.com and will be free of charge. Any additional information requests within a 12 month period from the date of the initial request may be subject to a reasonable fee to meet our costs in providing you with details of the information we hold about you.

Changes to our privacy policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. However, we will not process your personal data, without your consent, for any purposes other than those which were originally given or which are incompatible with that purpose for which the information was originally collected.

Contact

If you have any questions about this privacy statement, e-mail us at e-commerce@se.swatchgroup.com.