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Discover all of our collections

Colorful, energetic, bold and Swiss-made, Swatch’s DNA ticks through all of our stylish wristwatches. From minimalist, classic looks to bright and wild patterns, Swatch’s current collection has a watch that complements every unique style and personality. 

Women-watches

Women-watches

Colorful creations or stylish, on-trend watches – something to suit everyone.

men-watches

men-watches

Whatever your lifestyle we have a watch to match it. Strap on a classic, timeless style or add a splash of color to your wrist.

swatchXyou

swatchXyou

DESIGN YOUR OWN Swatch! Choose from colourful components to customise your watch style.

SKIN IRONY

SKIN IRONY

Discover an era of timeless giants, beautiful structures and powerful aesthetics.

Think Fun

Think Fun

More color, more fun, more fantasy. Think Fun is ready to pin your personality to a whole new level. 

Worldhood

Worldhood

Irony

Irony

Whether your style is classy, casual, or anywhere in between, these tough and timeless irony watches have you covered. Find your Swatch of steel today. 

Fall Winter

Fall Winter

Discover the new Fall-Winter 2018 collections. 

Back to School

Back to School

Swatch is right on time with fresh fall looks to start the school year in style. From bold patterns to classic looks, there’s a full range of trendy styles that will ace all of those back-to-school fashion exams.

SISTEM51 Irony

SISTEM51 Irony

Automatic. No battery. 90-hour power reserve. The groundbreaking Swatch mechanical movement has gone METAL. Introducing SISTEM51 IRONY: a collection of flashy, bold and premium designs of self-powered ingenuity. Find your style and join the mechanical revolution today

 Sistem51 Originals

Sistem51 Originals

Creative, eye-catching and always in motion – SISTEM51 Originals get back to the heart and soul of Swatch with a mechanical movement at their core.

MEDITERRANEAN VIEWS

MEDITERRANEAN VIEWS

Setting the scene for summer with easy, breezy looks inspired by the place where the Mediterranean meets the sky.


Summer Selection

Summer Selection

Hot Looks. Summertime Essentials. Browse our hottest new styles of watches and find your fresh look for the summer.

BRIT-IN

BRIT-IN

The Brit-In collection takes the best quintessential elements of British culture.

THE SWATCH VIBE

THE SWATCH VIBE

 Get going with neon color blocks and athletic styles that can’t be stopped.

SKIN

SKIN

Inspired by the thrill of the unknown, the beauty of movement and the anticipation of change, Swatch's SKIN collection introduces eleven minimalist styles in two new case sizes for men and women. 

Time to Swatch

Time to Swatch

Sometimes it’s more difficult to create a classic. With colorful, easy-to-read dials, traditional styles and minimalist color block designs, Time to Swatch gets back to the basics of Swatch simplicity at a great value.

Chrono Plastic

Chrono Plastic

Technical and sporty features suitable for everyone and on all occasions. Light and suitable for those who live active lives.

Floral watches

Floral watches

Floral patterns are the absolute it-piece for spring. With Swatch, wear these hip designs on your wrist to perfect your fresh summery look.

Flik Flak Watches for girls

Flik Flak Watches for girls

It’s never too young to start dressing up and our collection of girly Flik Flak watches are perfect fun and playful accessories for little girls who just love to pick out what they are wearing each day! 

Flik Flak Watches for boys

Flik Flak Watches for boys

It’s time to get lost in an adventure of story-telling with our cute size Flik Flak watches and for the older boys where rough and tumble is part of everyday life pick from the more rugged watches. 

Flik Flak Color Explosion

Flik Flak Color Explosion

A world of color is the ticket to stylish time telling with the latest Flik Flak collection.

Flik Flak Tropical

Flik Flak Tropical

Tropical is topical this summer. These colorful Swiss made watches are tickets to the imagination to explore jungles, chill on a palm-lined beach and take up residence on planet ice cream. 

Flik Flak Going on a trip

Flik Flak Going on a trip

The Going on a Trip collection reveals the answer in all its vibrant variations. Sometimes it’s as blue as the ocean, or as green as the jungle.

Flik Flak Play It

Flik Flak Play It

You’re never too small to start dreaming big. The Flik Flak Play It collection has turned aspirations into inspirations.

Flik Flak C'est Chic

Flik Flak C'est Chic

Little people dream big. Flik Flak is making lots of time for dreamers with its inspirational and aspirational C’est Chic collection.

Flik Flak's Favorites

Flik Flak's Favorites

Check out Flik Flak's favourites for Boys & Girl, with plenty of designs and features making learning or getting to the dinner table on time fun.

Flik Flak Summer Specials

Flik Flak Summer Specials

Going on holiday and playing outside top the Summer wish list when school is offside and the sun gets extra time.