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PICK A DESIGN, MAKE YOUR SWATCH

Inspired by art and special collaborations, our collection of Swatch X You designs gives you limitless opportunities to customize your watch. Create a one-of-a-kind story to wrap around your wrist.

RUSSIA CALLING

Discover the works of digital art, created by three Russian multidisciplinary artists. Art that only becomes real the moment you make it.

Andrey Berger

One of the most ACTIVE AND INNOVATIVE artists from Russia, now based in Moscow. Was born in 1986 in Siberia, Russia. In 1999, he went into street art inspired by hip-hop culture in Russia of the 90s. Aber worked much as a STREET-ARTIST in urban surroundings, took part in numerous regional and all-Russia street-art exhibitions and festivals.

Dmitri Aske

MULTIDISCIPLINARY ARTIST, curator Has very distinctive, highly decorative graphical style, with bright colors and geometric lines reminiscent of stained glass. Known for his Huge COLORFUL MURALS.

Ellen Sheidlin

Super popular blogger Known for her CRAZY, SURREAL SELFIES Has very distinctive, fantastic, overly stylised, kitschy aesthetic.

GET SPOOKY!

Until November 2nd, Halloween and Day of the Dead lovers can customize their Swatch to celebrate the spookiest time of the year. Get creative with ghosts, ghouls, and even Count Dracula himself!

HOW DOES IT WORK?

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BUILD YOUR OWN SWATCH!

Try different Swatch parts until you find your perfect match. Start by choosing the size and finish by creating your own piece of art.

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