Women's Watches

Less is definitely not more when it comes to Swatch, shop our women’s edit here. Colourful creations or stylish, on-trend watches – something to suit everyone.

Men's Watches

Shop the latest edit of men’s watches here. Whatever your lifestyle we have a watch to match it. Strap on a classic, timeless style or add a splash of colour to your wrist.

swatchXyou

DESIGN YOUR OWN Swatch! Choose from colourful components to customise your watch style.

Knightliness

Upgrade your fall fashion with studs, swirls and golden patterns. With KNIGHTLINESS, your look will be worthy of a crown.

Swatch Big Bold

With a kick from urban streetwear, these models have a simply striking 47mm watch head, with big arrows pointing your next move to the right direction. 

SKIN IRONY

The SKIN Irony collection is the perfect match between bold classic lines and graceful contemporary contrasts.

I love your folk

This collection proudly honours one’s own culture and uniqueness, adding the ultimate touch of folk to the season looks – be it paisley, flowers, lace or patterns!

BAU SWATCH

Minimalistic, pared-down and geometric – the BAU SWATCH designs take inspiration from the  Bauhaus movement that began 100 years ago.

Transformation

Discover the hypnotic patterns, vibrant colors and dynamic shapes of the new SS19 collection "Transformation," along with a bold new SISTEM51 model. Take advantage of the exclusive online pre-release from January 3rd - 10th, 2019, and be the first to sport these new looks on your wrist!

Irony

Whether your style is classy, casual, or anywhere in between, these tough and timeless irony watches have you covered.

SISTEM51 Automatic

51 pieces, 1 central screw, 17 patents in progress and a reserve of energy of 90 hours. Made by the master watchmakers of Swatch: an automatic mechanical movement (self-winding). 

Energy Boost

Energy Boost is all about delicious colors and tasty patterns that tell the story of summertime serendipity.

Rebel Again

New Gent goes Rebel Again! These summer colors will enrich and flavour-up your style. 

Listen to me

Laugh, scream, listen. Shout out to a culture of self­expression, street heart and pop art. Where time only exists when you ask for it, and the watches serve as canvas for all kinds of talents.

SKIN

Inspired by the thrill of the unknown, the beauty of movement and the anticipation of change, SKIN now comes in two different case sizes. 

Time to Swatch

With colorful, easy-to-read dials, traditional styles and minimalist color block designs, Time to Swatch gets back to the basics of Swatch simplicity.

Drone pilot's selection

Swatch is proud to be an official partner of the Drone Racing League and sponsor of the 2019 Swatch DRL Tryouts.

Swatch Club

Every year, Swatch works closely with inspired artists to create exclusive editions and new Club Specials designed specifically for Swatch Club aficionados. Click here for more information on the Swatch Club.

Flik Flak Watches for boys

Learn to tell the time with our funky Flik Flak watches for boys.

Flik Flak Watches for girls

Flik Flak offers a range of girls learn to tell the time watches featuring the borother and sister, Flik and Flak, to make learing the time fun.

Flik Flak Season Selection

Flik Flak's Favorites

Check out Flik Flak's favourites for Boys & Girl, with plenty of designs and features making learning or getting to the dinner table on time fun.

Flik Flak Mystical Woods

Forests are home to adventures and dreams. The Flik Flak Mystical Woods collection is on location day and night to time dates with foxes, fairies or regular friends. 

FLIK FLAK VIBES

Some cool kids dream of being a rock star. Others feel the rhythm playing air guitar. The Flik Flak Vibes watches are tipped to be on the style playlists of all kids in the groove.

Flik Flak Ticking Island

Flik Flak Ticking Island

Flik Flak Creative Manifesto

Flik Flak Creative Manifesto

Flik Flak Color Blast

Why go to a colour party when you can have one on your wrist? With the Color Blast collection, Flik Flak presents some bright new ideas for cool time-telling and perfect gifts for kids.

Flik Flak Up in the Sky

When Flik and Flak say it’s playtime all the time, not even the sky’s the limit. The Up in the Sky collection of Swiss watches for kids takes learning to tell the time and fun design to new heights.