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Discover all of our collections

Colorful, energetic, bold and Swiss-made, Swatch’s DNA ticks through all of our stylish wristwatches. From minimalist, classic looks to bright and wild patterns, Swatch’s current collection has a watch that complements every unique style and personality. 

Swatch Big Bold

Swatch Big Bold

With a kick from urban streetwear, these models have a simply striking 47mm watch head, with big arrows pointing your next move to the right direction. 

1983

1983

We're relaunching our first-ever collection, now with bio-sourced materials. Sounds good? No. It sounds awesome. 1983 has time-travelled to 2020 and just got bioreloaded!

Swatch Essentials

Swatch Essentials

This collection is made up of all the essential Swatch characteristics: fun, creativity, style and sparkle. 

Swatch X You

Swatch X You

Discover the works of digital art, created by six Japanese multidisciplinary artists. Art that only becomes real the moment you make it.

Swatch Club

Swatch Club

Every year, Swatch works closely with inspired artists to create exclusive editions and new Club Specials designed specifically for Swatch Club aficionados. 

Chinese Valentine's Day

Chinese Valentine's Day

Chinese Valentine's Day: Romantic by day, witty and daring by night. Love is all about emotional moments: unexpected surprises, experimenting new things together, exploring new territories, creating an own language. 

Swatch the Eyes

Swatch the Eyes

Stylish shades with radiant personalities, The Eyes collection has a range of shapes and colors to choose from. The perfect accessory for days at the beach or strolling through the city, The Eyes give you even more Swatch flair and keep you groovin' from sun up to sun down with 100% UV protection.

SKIN IRONY

SKIN IRONY

The perfect match between bold classic lines and graceful contemporary contrasts. Meticulously brushed and polished stainless steel wrapped in rough leather, classic leather, silicone and stainless steel. Explore the future classics!

Irony

Irony

Whether your style is classy, casual, or anywhere in between, these tough and timeless irony watches have you covered. Find your Swatch of steel today.

Chrono Plastic

Chrono Plastic

The Chrono Plastic watches are for all of the active people out there, and they are all about fun.

SISTEM51 Automatic

SISTEM51 Automatic

51 pieces, 1 central screw, 17 patents in progress and a reserve of energy of 90 hours. Made by the master watchmakers of Swatch: an automatic mechanical movement (self-winding). 

SKIN

SKIN

Dance with the unknown, break down barriers and make #YOURMOVE with SKIN. Inspired by life's most pivotal moments, SKIN's minimalist style and nearly weightless design tells the story of freedom. Be the change and make #YOURMOVE.

Art Watches

Art Watches

Right from the start, Swatch has been connected with contemporary art. Like the pop art of the modern times, Swatch watches were inspired by popular culture, and Swatch itself soon became a canvas for world famous artists, musicians and fashion designers.  

Specials

Specials

Right from the start, Swatch has been connected to world famous artists, sculptors, athletes, musicians, filmmakers, fashion designers and more – the list is endless. The relationship between Swatch and art has since produced a fascinating series of creative collaborations from a broad range of disciplines.

Sport Selection

Sport Selection

Take sports to the next level with our athletes’ selection. From minimalist designs to explosions of creativity, these Swatch are always there to keep our Proteam ticking on the right track!

Maxi Swatch

Maxi Swatch

Swatch presents an extra-stylish collection of its celebrated MAXI Swatch wall clocks. These wall clocks are 83 inches tall with 11 inches in diameter. MAXI's oversized Swatch Gents are designed to hang on the wall. It's the perfect wall clock for your home, office, dorm room, den, or wherever feels right for you!

Bijoux

Bijoux

Add some sparkle to your Swatch collection with Swatch BIJOUX. This colourful range of unique rings, necklaces and earrings are designed with coloured crystals and intentionally crafted to mix and match perfectly with our watches.

Flik Flak Watches for girls

Flik Flak Watches for girls

Fun, playful and contemporary watches for girls which are sure to put a smile on any their face!

Flik Flak Watches for boys

Flik Flak Watches for boys

Fun, playful and contemporary watches for boys which are sure to put a smile on their face!

Flik Flak Personalization

Flik Flak Personalization

With these personalised name watches, kids can also get a head start in learning how to spell their name. A me-time watch ticks all the boxes. 

Flik Flak's Favorites

Flik Flak's Favorites

A whimsical wristwatch will help your child learn to tell time the right way. Rule the school with Flik Flak.

Flik Flak City of Life

Flik Flak City of Life

From mice doing sparkling ballet moves and French feline chic, to a brilliant panda on a scooter and sporty pedalling, Flik Flak’s City of Life collection is just what kids need to get their imaginations grooving. All of these Swiss watches for kids are the perfect gift for when you want to make it fun to learn to tell the time.

Flik Flak Shine Bright

Flik Flak Shine Bright

Complete with glitter, Swarovski® crystals and metallic effects, Flik Flak’s Shine Bright Collection is made up of four groovy Swiss watches for kids that transform learning to tell the time into a fairytale adventure. The perfect gift for curious minds, each timepiece in the selection will brighten up their day with stylish design that is complemented by BPA free and Swiss made parts.

Flik Flak Pool in Miami

Flik Flak Pool in Miami

From smiling alligators and swaying palm trees to...

Flik Flak Animal Kingdom

Flik Flak Animal Kingdom

Join the safari and have an adventure in fun with Flik Flak's Animal Kingdom collection!

Flik Flak Glitter

Flik Flak Glitter

These Swiss made watches with glitter, gemstones and / or Swarovski® crystals are certain to make its owner smile with pride. Not only do them make learning to tell the time fun, they are all shock- and water-resistant. It’s time to light up your kid’s style!

Flik Flak Garden Adventure

Flik Flak Garden Adventure

Take a trip though the splendor of nature with Flik Flak’s latest collection: Garden Adventure. Featuring everything from lucky ladybugs to galloping ponies, each of these eye-catching Swiss watches for kids make learning to tell the time a fun and crazy adventure.